Zaxby’s has announced a new box deal and year-long partnership with YouTube content creator, MrBeast.
The saucy chicken chain will have the MrBeast box available at participating locations beginning Thursday. The box includes chicken fingers, fries, cheddar bites, Texas toast, Zaxby’s signature sauces, a new formulated milk chocolate bar and a small fountain drink. All of the items featured in the box were hand-picked by MrBeast himself.
““I grew up going to Zaxby's, so when we started talking and decided to make the MrBeast Box, I knew it'd be perfect to include my new Feastables bar in it,” Jimmy Donaldson, better known as MrBeast, said in the press release. “It’s the world's best chocolate bar and the world's best chicken, simple as that.”
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The box, which was co-designed by MrBeast, has Zaxby’s colors and MrBeast’s logo. Zaxby’s and MrBeast plan to continue their collaboration together: The restaurant chain said that the two are working on video integrations and social media content in the near future.
“Just like MrBeast’s dedicated fanbase, Zaxby’s guests keep coming back for more to see how we’re raising the bar for quality,” Zaxby’s Chief Marketing and Strategy Officer, Patrick Schwing, said in the press release. “As a lifelong fan of the local Zaxby’s in Greenville, Jimmy is the perfect partner. Zaxby’s and MrBeast are bound by a mutual admiration, small-town roots, and a dedication to our craft.”
The items listed below are all food items that will be included in the Zaxby’s MrBeast box meal:
The MrBeast Box meal will be available at participating Zaxby’s locations. Customers can order in-store, online or the in-app.
The MrBeast box price will start at $12.99 for a limited time only.
Ahjané Forbes is a reporter on the National Trending Team at USA TODAY. Ahjané covers breaking news, car recalls, crime, health, lottery and public policy stories. Email her at [email protected]. Follow her on Instagram, Threads and X (Twitter).
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